My name is Christopher Eck. Experience is the highest level of job training.Veteran journalists specialized in mediums through which each agent best communicated a message.Newspaper staff ,through mastery of article writing.accumulated sufficient style and technique to sustain their career. Broadcasters talked,smiled and cut to commercial.Once a radio personality learned to engage audiences and pimp products for the advertisers, his duties were also prone to autopilot mode.Nevermind the reporting trade that each cultivated,season upon season,thereby tracking and compiling their highly commercialized information.
Internet Journalists are expected to perform all of these tedious assignments and then develop microscopic paragraphs,procure and scrutinize all photo,video and documentation to capture their readers, for thirty seconds.
Meanwhile contemporary writers,soon or late, must learn
what it takes to build a brand journalism identity , create compelling content and compete with every human being,with internet access,for readership.
AND:access extsng content and determine how it needs to change
AND:Build a website that matches your editorial strategy and branding
AND:Develop editorial processes and guidelines
AND:Launch and market your site.
AND:Build a website that matches your editorial strategy and branding
AND:Develop editorial processes and guidelines
AND:Launch and market your site.
Memo to journalists: Renumeration from an employer is myth.
Converge or concede.
Best of luck.Christopher Eck
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